X-rights : Just the right music!



Armani '40 Years Of Armani'

A parade of stars come from all over the world, celebrated and paid tribute to Giorgio Armani, who, after the opening of its new museum / silos, delighted the audience with a parade event celebration for his 40 years in the fashion world.

Armani described the new structure as a gift to the city of Milan, the space in which are collected and interpreted years of work and dreams. Among the many famous faces: Leonardo DiCaprio, Sophia Loren, Cate Blanchett, Claudia Cardinale, Tina Turner, Carla Fracci.

The song Better, with its positive and refined mood, provides the right elegance to the Armani Silos promo presentation.

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Liu-Jo Bag 'Behind The Scenes'

Since 2010 Liu-Jo described his vision of style also through IT-bags, that year after year become a real cult: the lucky bags Matilda, Kate, Sophia and Amélie.

Liu-Jo Bag is a sophisticated bag with a versatile allure, ready to become one of the season's must-have.

The name's choice doesn't appear fortuitous; the bag embodies the most typical brand values: glamor and femininity.

The song Get Up And Go, with its whistling solar and cheerful mood, is the backstage soundtrack of the new Liu-Jo Bag tv campaign.

Watch Backstage








Endymed 'Newa'

The new Newa domestic device, based on radio frequency technology patented EndyMed 3Deep, has clinically shown to moderately reduce facial wrinkles.

This revolutionary technology incorporated in Newa, delivers energy deep into the skin, allowing the regeneration of new collagen. Newa enables the home user to safely use the professional and latest technology of wrinkle reduction, in the comfort and ease of your own home.


The song Remember The Days, delicate and romantic, it's the soundtrack of the Newa tv spot.

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Stefanel 'Spring / Summer 2015 Backstage'


Clean lines, elegant and essential characterize the new Spring / Summer 2015 Stefanel collection. Hilary Rhoda is the protagonist of the new collection photographed by Benny Horne.

The song Intoxcating, sensual and refined, is the backstage soundtrack of the new Stefanel Spring / Summer 2015 campaign.

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Tender To Young Art

Tender To Young Art is a program started on an experimental basis by Tendercapital in 2011, that aims to provide opportunities and support to young artists worldwide.
It is brainchild of the re-distribution of opportunities, a concept that belongs to the vision of the Tendercapital founder, Moreno Zani. It lives of a great "elective affinity" between the company and the art of young artists, sharing the courage, the tenacity, the nonconformity, the love for the beauty and the new that motivate them.

Thus it was born an equal exchange between the opportunities Tendercapital can offer to a young artist and the language and the expressive power that young artists can offer to Tendercapital.

The minimal house track, Microcosmic, is the soundtrack of the Tendercapital campaign.

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Iveco New Daily 'Strong By Nature'

Strength, durability and versatility, these are the main features of the new Iveco Daily which has been completely redesigned to meet the needs of light commercial transport.

Strong by nature, amazing lightness, comfort and ease of driving.
A new generation Iveco Daily.

The track Final Hour, with its majestic and epic mood, is the soundtrack of the new Iveco Daily campaign.

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Samsung Galaxy K Zoom

Samsung introduces the new smartphone Galaxy K Zoom with 10x Optical Zoom, comfortable, versatile and powerful. The new retractable lens technology provide clear images in a sleek body. The Galaxy K Zoom is equipped with a CMOS sensor BSI (backlit) of 20.7 MP which lets you make shots that are bright and detailed even in low light, and uses a Xenon flash, brighter than conventional LED.

Relive the beauty of all your memories with incredibly clear and precise pictures, because in every picture there is a memory and every memory is your story.

The track Don't Walk Alone is the emotional soundtrack of Samsung Galaxy K Zoom tv spot.

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Enterogermina Viaggi

Enterogermina Viaggi is the new dietary supplement of Sanofi, with 6 billion S.boulardii, Vitamin A, D and B, enritched with prebiotic fibers in buccal pouches to be taken without water, pratical to take with you when traveling or holydays.

The track Give in To It, cheerful and easy-going, is the soundtrack of the new Enterogermina Viaggi Tv campaign.

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Elior 'The meal you want, where you want'

The Elior Group is the third operator in Europe in catering, catering concession and services associated with them. The Elior Group, over the years, has always stood for the highest attention to people's health and safety. The goal is to convey the culture of wellbeing, combining the organizational efficiency of a large multinational company with deep local knowledge.

Elior adopts a policy of social responsibility that contributes to the creation of a sustainable catering. From sourcing of raw materials to the organization of the kitchen, the sensitizing effect of a more conscious consumer, and relationships with suppliers, employees, customers and users, an approach that involves the entire supply chain.

The tracks Float Up and Dreamers, with their solar and delicate mood, sonorize the Elior's video presentation.

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Liu-Jo 'Bottom Up Collection Backstage'

The original through the copies. The Bottom Up Jeans by Liu-Jo that made its debut on the market years ago, come back to claim its uniqueness with a spot in which it shows his evolution thanks to a fiber even more powerful that enhances redefining the curves of the body.

Against the backdrop of Miami in black and white, a young woman walks through the crowded streets before encountering a group of Marilyn Monroe look-alike, then two copies of Freddie Mercury and finally crosses Elvis. The passage of the protagonist, the screech of the staging of the impersonator and the natural style Bottom-Up introduces the claim "nothing is like the original," quickly became a symbol of the one, true, unique signed Liu-Jo Bottom Up.

The track Run The Border, with its warm texan blues, is the backstage soundtrack of the new Liu-Jo tv commercial.

Watch Backstage





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